Top Factors That Has Led To The Rapid Growth Of African Fashion
African fashion is the traditional African clothes designs that most of Africans wear. But with interaction with western countries, the designers employed the different design ideas to the traditional clothing making them smarter. This is the short history of the African wear.
A rapid growth has been experienced in the industry of African fashion recently. This has been so good the African economy since for the first time, African economy as developed from the fashion industry. In the past few years, African economy has been dependent on the manufacturing industry for its development.
This has raised questions why this industry is growing too rapidly. The reason, why I wrote this article, is to give out the reasons that have influenced its growth.
Media has played a big role in the growth of African fashion industry by advertising the African fashion designs. This has attracted more people globally to the fashion. In return, the interest of the greatest people and celebrities was tuned into this African fashion. This has made the African fashion industry to have more customers who did the purchase of the church fashion hence more sales lead to its economy.
The high population has made the African fashion industry grow more rapidly. A big market is created by the high population making the industry to make more sales hence it develops. Also the high population of the African youths that has a great interest in the African fashion is very high. This has made the Africans designers to enjoy more profits due to high demand. Also designers have been more creative attracting more youths to the fashion.
The rapid population growth of the middle class in the US has also had a big influence on the African fashion. This is because the people with the disposable income are the Main target of the African fashion. In the past few years, the middle-class population used to concentrate on the important basic needs only. Lack of funds and poverty made the industry stagnant.
Also, the advantage of fast movement of the African fashion industry has also led to its growth. Since the African economy does not include the African continent, fewer people o come as investors in Africa. The mix of ideas make the African fashion to include other different cultures. This has led to creation of unique and good designs of the African fashion that do have different colors and prints. This has led to the growth of fashion economy.
The above are the top reasons that has made the economy of African fashion rise rapidly. Some best African fashion are the Ankara and the kente. Most designers do design African wears for different places such as the church African fashion and even official African fashion.